What are you selling in your business?
I bet it’s not what you think…
As a business owner, you probably have a range of offerings. A full product suite, even. And if you’ve done the work, you know what your sales cycle looks like.
You know where clients are finding you. And you know how to guide them to take the next step in your sales process.
For example, maybe your funnel looks something like this:
Step One: They follow you on Instagram.
Step Two: They subscribe to your email list and download your freebie.
Step Three: They purchase your low ticket offer.
Step Four: They move into your higher ticket program or service.
Step Five: They share the experience with their friends.
Step Six: Rinse and repeat.
Of course, this is just one high-level example. Maybe you prefer to connect with clients on a call, or have them fill out an application on your website.
What really matters is that you find the cycle that feels good for you.
And that’s just the beginning.
The truth is, if you’re struggling to reach your revenue goals each month, it’s probably not your sales strategy.
It’s your energy. ⚡️
It’s the story you’re creating around what you’re selling.
If you really want to sell more, you need to let go of the expectation that people are going to buy.
You do this by approaching sales from a place of service. By focusing on how you can help and impact that person, rather than how the sale will serve you. And by letting go of the outcome.
In other words, you need to be completely okay with telling someone it might not be the right time—or the right fit—for you.
This shift allows you to show up from a place of abundance versus lack.
And in order to get there, you need to be confident in who you are, what you have to offer, and the value you add.
This brings me back to the question I asked you at the beginning of this email.
What are you selling?
What are people paying you for when they hire you?
I’m willing to bet it’s so much more than what first comes to mind.
They’re paying for your experience, sure.
But they’re also paying for the things no one really sees, such as:
· The time you spend investing in your self-development so you can show up as your best self.
· The energy you bring, and the space you create to help them level up through your presence alone.
· The way your product or service empowers them to align with their best self.
See what I mean? You have so much to offer. You have a unique value proposition that only you can provide. And I want to prove it to you.
My upcoming workshop, 6 Strategies to Help You Build 6-Figures in Your Online Business, will help you develop a sales cycle that feels aligned with your business while giving you the confidence you need to sell with abundance.
I can’t wait to see where you go next,
PS—I’m working on something BIG and I’m so excited to share it with you. << Click here to get on the waitlist >> and receive all the details right to your inbox!